JETRO – Japan External Trade Organization, a government-related organization that promotes mutually beneficial trade, has launched two ‘Japan Shops’ in Mumbai. The shops will directly appeal Japanese F&B products to the Indian consumer.
According to JETRO, the two Japan Shops will sell 58 products selected for the Indian market by seasoned buyers of international gourmet products, a selection process arranged extensively in Japan. The products include food, beverages, seasonings, snacks and confectionery. The Japan Shops will be operated by Maido Enterprises Pvt. Ltd.